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IntroductionMy evian

Customized bottles

Case studies

How to optimize the online shopping experience of your customers with the product configurator?

Skills used:
  • Community management
  • Configurator
  • Digital communication
  • Digital strategy
  • E-commerce platform
  • E-mailing campaign
  • E-Marketing
  • Ergonomic design
  • Illustration
  • Magento
  • Media kit
  • Responsive design
  • UX / UI

Current trends indicate that consumers expect a product to be adjusted to their personal needs, a product that reflects their personality. That’s why MyEvian’s online store is customer-focused to meet buyers’ needs. Whether for a professional gift with a logo, a wedding, a baptism or just for the beauty of the object, MyEvian allows users to personalize their bottles of mineral water and to get them in a few clicks.

Customization : meet a need
The context

The evian bottle configurator gives a new dimension to the brand’s star product. The online experience immerses users into a unique and personalized process that catches their attention and encourages them to purchase the product.

Create an interactive experience
To improve the attractiveness of the brand and its image
The user becomes a major contributor

What’s better to seduce customers than letting them customize the product as they desire?
The product configurator allows customers to make their own choices and view the result immediately. Consequently, customizing a product online enables users to express their personality and create a stand out product.

A unique experience

Thanks to the product configurator, MyEvian offers its users a captivating experience. The customization options are diverse and unique which creates a competitive advantage for evian.

Build an
efficient solution
To satisfy the user’s requirements
Consider the technical
obligations

An online product configurator is based on a well-thought out and user-friendly interface. Printed by a monochrome laser machine, all customizations have to meet client expectations.

An >
incredible
result

Developed in JavaScript and PHP, the solution makes it possible to process the customer's image and transform it into three monochromatic propositions that are very close to the original photo. Customers can then choose their prefered generated image before adding a personal message.

Reassure customers before buying
To strengthen the seriousness of the brand
A realistic preview

When users have designed their evian bottle online, they can view the result of their customization. This allows them to see if they want to make any changes such as the image size or its inclination.

Simplicity & user-friendly

The features are clear and intuitive.The personalization process has been simplified to optimize the consumer’s experience without limiting their creativity.

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